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TOM BRADY and PRO REP GROUP select PETERBOROUGH for Canadian Launch

Peterborough, Ontario is chosen for the Canadian Launch of Toxin-Free pain cream MYO-MED

January 2009 – Peterborough, ON – When local entrepreneur Robert Morton (WowTV Entertainment and WSM Studios) told his Scottsdale, Arizona based partner, John Thompson that PRO REP GROUP should launch Canadian marketing efforts in Peterborough, Ontario, it quickly made sense.

"Peterborough has the perfect mix of people of all ages with an active lifestyle that will embrace a great product if you communicate it properly" stated Morton. "This city has always been a perfect test market due to its unique closed market for media and a balance of blue and white collar demographics. MYO-MED, extends beyond athletes to arthritis and fibromyalgia sufferers and we would like to help our local community with this revolutionary product."

Morton's goal is to make Peterborough the successful blueprint for marketing the all natural, toxin free pain relief cream that is endorsed by SUPER BOWL Quarterback, Tom Brady. Television ads have been created featuring 82 year young local celebrity Jack Deurloo. A very impressive website was added that includes a free offer to try MYO-MED before you buy, and currently offers free shipping on a MYO-MED tube purchase.

"Almost all of the pain creams you see at any drug store are loaded with methyl salicylates, an ingredient that HEALTH CANADA states is toxic. We need to change the public's understanding."

Thompson, a 30 year veteran in the wholesale distribution of consumer electronics, has a vision for the growth of the brand. "After my personal experience with this product and the amazing results for me, I believe that after a person with any type of arthritic or muscle pain tries it once they will use it for life."

"Since there is nothing more powerful than personal experience, we will make MYO-MED available to everyone to share it with others and allow anyone that loves it to sell it and make money too."

The creation of PRO REP GROUP marks a clear change for Morton. "We have an extraordinary product that needs to communicate to people, and this time I would like to use all types of media and build a brand from the ground up." Morton has been a television producer and commercial director for several multinational companies over the past 15 years. He is known for diversified creative that exploits a wide range of media from out of home to digital signage and point of sale.

MYO-MED is now available through our website http://www.myomedworks.com or in Peterborough at: Pro Rep Group, 647 Neal Drive, Play It Again Sports, Gold’s Gym, Total Physiotherapy, and Nutrition House Lansdowne Place. Also available in Belleville at Nutrition House Quinte Mall.

Further retail information is also available by contacting Sales Manager Karl Lawson at klawson@prorepstore.com or 705-536-9986.

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About MYO-MED MYO-MED is the flagship product developed by Bioforce and distributed by Pro Rep Group, a health products company dedicated to naturally improving the quality of life for people of all ages. MYO-MED was created by health professionals and is recommended by doctors and athletes for those who refuse to let sore muscles, arthritis, or backache get in the way of living. MYO-MED provides pain relief through all-natural, toxin-free ingredients. MYO-MED's proprietary, all-natural nano delivery system carries anti-inflammatory ingredients deep into affected tissue to provide fast, lasting relief. It has been used effectively by those suffering such pain-causing ailments as arthritis, sports injuries, backache, strains, bruises and sprains.



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